The chosen action for change must be well planned, prepared and managed.  A good strategic plan guides you throughout the process and provides all stakeholders with a clear understanding of the intended action.  It also helps to instill confidence in the undertaking and encourage support of and identification with the cause.

The success of social and environmental action depends largely on the effective mobilization of public support for the action.  Making your cause public and getting broad-based support can help in motivating people into action and getting courts to take on your case.

Once you have decided on the most appropriate course of action and the strategic approach, you should collaborate with organizations that have been involved in actions similar to yours.  It is suggested that you ally with other organizations that identify with your cause for them to share their expertise and insights with you.

Throughout the process, you should refer to the strategic plan for guidance on tactical interventions.  The strategic plan should include any reasonable alternative course of action as well as your public mobilization and communication campaign.

The appropriate action depends on the cause, its jurisdiction, and the strengths and weaknesses of the respective parties.  For legal action to be taken, a case must meet threshold requirements – standing, case and controversy, and ripeness doctrines.

Legal action calls for the involvement of lawyers, experts, and others.  This requires agreement on who leads the action, who makes the strategic decisions, and who bears the legal and financial risks.

If litigation is the chosen course of action, you will need funding for the lawyers, experts and others who join you in fighting a potentially extended legal battle.  Online platforms can be used for raising funds for initial advice or legal assistance.  Funding facilities might be interested in contributing financially.